May 16, 2023 Creating an effective blog strategy Have you always dreamt of speaking on a big stage and having your ideas be heard by a big audience? In today’s episode, we have the privilege of hosting the remarkable Dylan Vanas, a two-time 8-figure founder, business speaker, and expert in building influential relationships. With a…
May 16, 2023 Creating an effective blog strategy Are you feeling overwhelmed by the thought of starting a business blog? Or you’ve written one or two pieces before…6 months ago…and want to create a more consistent strategy? I hear ya! It’s important to create consistency in your content strategy – which means regularly showing up…
Ep 5 – Leanne Shelton: Content Marketing Mistakes May 1, 2023 A checklist of what to avoid doing A first-time business owner won’t probably think about all the marketing involved to attract, convert, and maintain clients—and understandably so. Your excitement about the new venture can overpower any thought about the multitude of ways your product…
Ep 4 – Sarah Walton: The psychology of a sales page April 24, 2022 Making sales pages that work Why are people scared of writing sales pages? Is there really a psychology to them? And if yes, what do I need to do to make the most impact? I dissect the ‘scary sales page’ with…
Ep 3 – Leanne Shelton: Benefits of the Pomodoro Technique April 17, 2023 A must-try productivity and management hack When things get tough or overwhelming, it’s very easy to just do nothing. However, procrastination doesn’t move your business forward… Rather than getting frustrated with yourself, I recommend trying out a productivity and time management ‘hack’…
Ep 2 – Leanne Shelton: ChatGPT: Friend or foe? April 3, 2023 Embracing ChatGPT as a starting point Right now, it seems that every business owner is talking about the coolest Artificial Intelligence (AI) tool on the block – ChatGPT. And considering all the ways it could improve their content marketing strategies. As well as other forms…
Ep 1 – Leanne Shelton: Introducing the Leanne Shelton Podcast April 3, 2023 Owning my brand After 150 episodes of ‘Marketing and Me’, I’m excited to announce that my podcast has gone through a re-brand! Yes – I’m now owning my personal brand…although it’s a tad scary. It turns out that searching ‘Marketing and Me’…
Ep 147 – Leanne Shelton: Word of the Year Jan 30, 2023 Setting guidance for the whole year Hello my dear listener – happy new year! Do you choose a ‘word for the year?’ It’s something I’ve personally done for a few years now – rather than create a bunch of new year’s resolutions that…
Ep 150 – Leanne Shelton: Using accountability to get stuff done Jan 30, 2023 How to approach others to ensure important tasks get done Are you struggling to get through the important tasks on your to-do list? And I’m not talking about client work here. I’m talking about the essential backend business stuff that you…
Ep149 – Carole Issa: How to use DISC profiling in marketing and sales Jan 30, 2023 Optimising tools to improve marketing and sales So I’m guessing you’re familiar with DISC profiling – or have taken other personality or psychometric tests in the past. You probably did one in a past life as an employee, right? …
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