A first-time business owner won’t probably think about all the marketing involved to attract, convert, and maintain clients—and understandably so.

Your excitement about the new venture can overpower any thought about the multitude of ways your product and/or services can be shared with the world.

The truth is – unless you’re an experienced marketer, it’s very easy to miss key practices when it comes to your content marketing strategy. And missing these things could mean missing opportunities and sales. 

But it’s not your fault. You don’t know what you don’t know.

In today’s episode repurposed from a blog, I’ll highlight some of the mistakes and missing pieces in many content marketing strategies. 

Let’s dive in!