Ep 112 – Roy Kowarski: Focusing on outcomes first

Feb 6, 2022

Creating strong business relationships through listening

I don’t know about you – but throughout my business journey, I’ve learnt that having strong relationships (with both customers and employees) is one of the key factors for success.

But how do you create those strong relationships?
And make money in the process?

Today, I’m chatting with Roy Kowarski from Out There Branding, who believes it all comes down to listening. It’s about being curious and asking lots of questions – and actually listening to what they actually want. Because then you can match them up with solutions that will have them walking away with an extremely positive experience. And turn them into your raving fans.

I know you’re going to love this episode, which kicks off the month’s theme of ‘Outside the box Marketing’. Let’s dive in!


Roy Kowarski is a CEO and a Customer Engagement Strategist.

For Roy, offering help is more important than just getting your business.

For the past few years, that mantra has defined his work, and he considers himself fortunate to have had the opportunity to put it into practice with others.

Roy was raised in a beautiful family and environment by two wonderful parents. Both of them, to his benefit, modelled the significance of assisting others.

They used to be members of a service group, and he used to go to the events there. From there, he learned what it meant to help the less fortunate. Roy would then take underprivileged youngsters away for the weekend to offer them a break from their hardships, show compassion, and allow them to experience acceptance.

So, in Roy’s personal and professional life, the “give first” approach has just come naturally.


• Could you please share more about your business journey?

• You have some fantastic core pillars to your business – Curiosity, responsiveness, kindness, and giving. Could you talk us through those?

• When it comes to attracting new customers, I know you’re a big fan of Clubhouse. How has that platform helped you to grow your business – and how could it help our listeners?

• Let’s delve into your ‘outcomes first’ methodology as your point of difference. What’s involved in your approach for both attracting new customers and retaining the current client base?

• Why is the customer experience so important?

And then I always ask the following:

• How do you take care of your health and wellness?
• How can people connect with you?


Email: roy@outtherebranding.com.au
Facebook: facebook.com/OutThereBranding

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