Mar 23, 2020
We all want our businesses to succeed.
And we all want to be found in Google.
To make those things happen, you need healthy Search Engine Optimisation – or SEO.
You’re probably familiar with the term, but you might be unfamiliar with the best actions to improve your online visibility.
In today’s episode, SEO expert, Kate Toon, shares 7 easy tips you can start implementing in your business ASAP.
She’s a fellow copywriter and my mentor and I’m honoured to have her on the show!
So if improving your SEO is currently sitting untouched on your to-do pile, then keep listening for some gold nuggets of advice.
1. Speed – Try Pingdom Site Speed
2. Mobile responsiveness
3. Understand your audience and phrases
4. Understand your own brand/USP
5. Readability – Try Hemmingway app
7. Branded search in social media
ABOUT KATE TOON
Kate Toon is a writing entrepreneur, as well as a popular coach, speaker, author and podcaster.
Her digital education businesses The Recipe for SEO Success and The Clever Copywriting School have helped more than 8000 small business owners grapple the Google beast and write better content.
Kate runs Australia’s only dedicated annual copywriting conference COPYCON.
She presents at events around the world and runs several hugely successful Facebook groups.
Author of the popular business self-help book Confessions of a Misfit Entrepreneur: How to succeed in business despite yourself, Kate lives on the Central Coast of Sydney, where she loves wandering on the beach with her son and her CFO (Chief Furry Office-dog) Pomplemousse.
CONNECT WITH KATE
KATE TOON PODCASTS